#Google trends keywords how to
#Google trends keywords free

But it doesn’t end there! 3 Reasons to include Google Trends in your strategyīesides being extremely practical, intuitive, and complete, Google Trends offers other advantages to help agencies, freelancers, and companies to have more strategic digital marketing strategies. On Google Trends’ first page, you will also find the most popular topics of the world, most recent stats, and articles that detail the top searches of each year since 2001.Īfter reading this far, you can already tell how essential Google Trends is in a content producer’s daily work life. More information is provided just under that chart, like sub-regional interests (states or cities), topics, and related searches. In exchange, Google provides a horizontal chart of Interest over time, which is scored from 0 to 100, where 0 means there isn’t enough data about the keyword, and 100 represents the peak of the term’s popularity. You can also perform searches of keywords by category (like travel, health, or science), or by type of search on the Web, in images, news, shopping, or on YouTube. To gain these benefits, you can search for specific terms (and compare them to each other), search by topics like countries or regions and periods (with data gathered in the past hour or since 2004).

In other words, it’s a tool that offers input for the strategic creation of content that is in line with the interests of users and that truly delivers value. It’s a large database which gathers keywords and top searches from the largest search engine in the world, making them available for public use. Google Trends has been running since 2006.

#Google trends keywords how to

Would you like to get up close and see how it works, the benefits it brings, and how to begin using it? Then keep reading! What is Google Trends, and how does it work? Through this, you can both understand the seasonal use of terms and gain insight into planning your digital marketing actions more strategically. Without a doubt, Google Trends is one of the tools which will help you achieve that goal.īesides being completely free, it will show you trends related to the keyword that were searched for around the world, search volume, and increase/decrease of the search for specific keywords over time. If you want to create valuable content for your personas, it’s essential to understand what they search for and consume on the internet.

#Google trends keywords free

Check out this free tool where you can see trends based on specific keywords